Articles like Greg Baird's serve a number of purposes.
Firstly you can read them and agree or disagree with the supplied content. It's a brief read and gets straight to the point.
Secondly you can decide what would make YOUR list of the five things churches need to remember about Children's Ministry. Maybe even what would you add to Greg's list.
Third, articles like this are great ways for churches in planning mode to decide on priorities. Get your Parish Council to have a look and then discuss!
And lastly...no wait there's only three!